The Power of Online Reviews

Owen Blevins refers to himself as a “Serial Entrepreneur”. He has started and sold more than a dozen businesses in his career and has a deep passion for sales and marketing.

In 2013 Owen opened Owen Blevins Consulting where he helps business harvest revenue from the internet economy by increasing their online monetization. He does this by analyzing a company’s market and then helps them develop strategies to dominate their specific vertical with a focus of online or inbound marketing. Whether your company is involved in or is considering blogging, online videos, social media verticals, call to actions, landing pages or reviews, Owen’s company can help recommend the right approach that minimizes start up times and cost while maximizing opportunities.

When he’s not dealing with new marketing initiatives or actively participating in his community, Owen enjoys camping, cycling with family, and is a licensed private pilot.

On this episode of Ditch The Box we’ll dive into the importance of ONLINE REVIEWS.  We’ll talk about how marketing has evolved over the years and how inbound/content marketing has emerged. The most recent content/inbound marketing segment that has unfolded is the online review. These reviews can influence whether or not a consumer chooses your company and can even influence ranking on google and other search engines. Owen will offer unique insights about the power and might behind an online review.


Marijuana Packaging: Why It Matters

Marijuana packaging is becoming more and more of a hot topic as the industry continues to grow across the country.

We invited Rebecca O’Connor of Pinnacle Consultation on the show to offer some unique insights on the marijuana industry as a whole.

Marijuana Packaging
Rebecca O’Connor: Pinnacle Consultation

As a native of Colorado, Rebecca has been working in the marijuana industry for the past 4 years. Combining experience in the marijuana industry from managing facilities and consulting with numerous dispensaries over the state of Colorado. She’s helped a wide range of cannabis businesses with services such as inventory reconciliation, compliance audits and creating standard operating procedure. Her passion is to help small and large businesses thrive in compliance and quality.pinnacle-consultation

Pinnacle Consultation has expertise in all stages of marijuana business creation, including structuring, the application process, state compliance hiring and training and financial estimation.

Today’s topics include medical and recreational marijuana centers compliance packaging for their customers/patients, the need for medical marijuana packaging to be both child proof but senior friendly, and a checklist for the Colorado Marijuana Enforcement Division exit packaging requirements for marijuana dispensaries to follow.

marijuanaThis episode will highlight many important topics for anyone in the marijuana industry.